Do your web sites visitors keep on hitting the back button on their browser without even thinking twice and never come back? More almost always
then not, web sites visitors are leaving fast as they came and forcing the web page
owner to have to relook over their website. So, how do you keep your visitors coming back and staying longer? Below is a list of the top three reasons why your visitors are not coming back to your page
Easy and fast navigation is a must. Visitors will not
be able to get around if they dont understand the navigation system you have setup. Put the navigation system where the visitors expect it to be. Navigation should be placed at the top or on the left side of the internet site
, these spots are popular places to place the navigation at and for grand reason too, they are visible spots and almost all visitors will see it.
Other spots such as the right side recently have become somewhat popular, but isnt a grand spot to have navigation at, I would only use it if it was a must or as a secondarily navigation system. Also adding navigation to bottom isnt a bad idea, since some visitors will finish
up at the bottom of the page anyway, but should never be the main navigation system because the visitors would have to scroll down to view it.
Visitors want what they are looking for fast and when I say fast I mean now. One of the best ways to allow your web sites visitors to find things fast is by adding search for your website
. Its also one of the greatest ways to allow visitors to find exactly what they are looking for. Remember that its just as important to provide effective results as it is to provide one in the first place.
Newsletter is one of the most successful
methods of branding on the internet. A news letter
enables you to generate a relationship with your visitors and create trust, there is nothing more important to a visitors then trust. The newsletter becomes a daily part of their life, creating them rely on you as a major source of data
for that topic. Sometimes internet surfers forget about a dazzling internet site
, with a news letter
you remind them each instant you send it out about your company.
Content is said to be king, but is it really? Yes and no! Content on its own wont advertise your site, but it may keep your current visitors coming back for more. Creating nice
and unique content on your site is an essential investment that will continue to bring visitors back time after time. Content is the big reason internet surfers visit your internet site
in the first place.
Its also essential that you contruct
your internet site
brain friendly to read and make use of
the right writing style. Most internet surfers wont strain their eyes trying to read text that is too small or bright. Visitors also will almost never read a full article, instead they scan the page for the experience they are most interested in, so its important to have writing
breaks, utilize dazzling colors and short sentences, something that can be read fast.